ESPN wanted to expand their popular NBA Road Trip TV spots with a line of T-shirts. My challenge: How to distill a 30 second commercial into a single illustration that retains the same spirit & humor. The client was so pleased with the result, they used my art on the front AND backs of the shirts and added extra design to the contract.
Art Director: Chris McClure
PICTURED
Bunnies, scarves and Orlando’s Vince Carter get pulled from a magical top hat.